CONTACT ME  (443) 510-3566
Dr. Tulinda Deegan Larsen

Resume

Senior executive with proven leadership and management skills, track record of successful fundraising, effective program management, and established global industry reputation. Deep experience in aviation, including Unmanned Aerial Systems and Urban Air Mobility. Proven ability to build and commercialize data products. Recently pivoted to advance materials market.

 
RELEVANT EXPERIENCE


UTAH ADVANCED MATERIALS MANUFACTURING INITIATIVE                                                                                 Feb 2020-Present

Executive Director


Providing leadership for the advanced materials manufacturing industry in Utah.


Implementing $500,000 program for Small Business Administration

Implementing advanced materials program with America Makes for US Air Force  Aircraft Sustainability program

Executive Committee, America Manufacturer Community Coalition

DESEREST UAS                                                                                                                                                                                                    2018 - 2019

Executive Director/Advisor

Led Utah start-up facilitating rural economic development through promoting unmanned aerial systems (UAS).

Secured $600,000 FY2020 funding from legislature
Elevated Utah in the global UAS market through representation in high visibility industry events, hosting industry webinar, program development for the Utah UAS Summit, managing Utah Investor Briefings, and robust social media efforts
Developed eight (8) grant proposals with Utah universities presented to Department of Homeland Security, Army Research Lab, Defense Threat Reduction Agency (DTRA) and National Science Foundation focused on applied research related to operation of unmanned aerial systems; proposals are still pending

UDOT accepted Deseret UAS proposal to provide consulting services under the 2019-2022 General Engineering Services Pool

WOMEN AND DRONES                                                                                                                                                                              2019 - Present

Membership and Employment Board Advisor

Addressing workforce challenges with the goal of balancing the gender equation in the unmanned systems industry.

Research in workforce issues found shortages in key skills, e.g. engineering, sciences, robotics, and software development
Created industry Employment Board with services for job seekers, companies seeking to fill jobs, and educational programs to further job seekers’ careers. Employment board is a new source of revenue, projected to be $675,000 within two-years
Developed STEM programs for the introduction of drones to girls as young a 5-years old, including holding workshops to teach educators how to introduce drones into the classroom and supporting the Utah Girls Scouts “Girls and Drones Day”

AIRINSIGHT                                                                                                                                                                                                      2019 - Present

UAM Editor

Global recognition as thought-leader in the unmanned aircraft industry (UAS) and Urban Air Mobility (UAM)

Researching, writing, and developing regular technical articles with 5,000+ views
Conduct interviews with key industry leaders, for example NASA Administrator, Jim Bridenstine

GEORGE MASON UNIVERSITY, SYSTEMS ENGINEERING AND OPERATIONS RESEARCH                                 2017 – Present

Sponsor and advisor for the George Mason University, Systems Engineering program capstone projects.

2018 capstone project was for the use of drones in ski lift management to increase tower inspections now that lifts are used year-round. Supporting research included the mountain biking and snow sport industry challenges and issues. The students took first place at the Dean's Business Competition, first place at the US military academy, and first place at the Andrew Sage Memorial Conference.  Design of a Ski Lift Inspection & Maintenance System Using Drones.

2019 capstone project to design a small package drone delivery system for Tooele, Utah. Design of an On-Demand Drone Transportation System (ODDTS) in Tooele, Utah 

EMBRY RIDDLE AERONAUTICAL UNIVERSITY WORLDWIDE                                                                                     2017 - Present

Adjunct Professor - Macroeconomics and Global Economics, undergraduate and MBA programs

GLOBAL EAGLE ENTERTAINMENT                                                                                                                                                 2012 - 2017

In-flight entertainment company for commercial airlines and corporate aviation seeking to develop new data products for improvement of airline on-time-performance.
Special Projects                                                                                                                                                                                              2016 - 2017

Led transition for the masFlight team of ten (10) and products after acquisition

President – masFlight (acquired by Global Eagle Entertainment)                                                                                          2012 - 2016

Commercialized cloud based big data software product, similar to UAMMI’s CONNEX supply chain database tool, for analysis of airline on-time performance
Successfully sold company at 15 times revenues ($30 million)

NEXA ADVISORS                                                                                                                                                                                           2008 – Present

Principal

Providing economic analysis and expert industry consulting for more than a decade. Key projects include:                                                        

Conducted economic research supporting NASA Urban Air Mobility (UAM) Market Study, including business models for numerous use cases, which formed cornerstone of NASA’s UAM Grand Challenge program and provided forecast of demand for UAM services, which will be operated by new aircraft built with advanced materials


Prepared whitepaper: Economic Benefit of Space Based ADS-B, which included classic economic benefit analysis of global market for real-time aviation flight data, which resulted in the creation of Aireon, now providing real-time global flight information., 2016.


Series of studies on enterprise value of business aviation for National Business Aircraft Association (NBAA) and General Aviation Manufacturers Association (GAMA), which elevated business aviation sales following the 2008 Global Financial Crisis. A series of similar thought-leading pieces would promote UAMMI in the global advanced materials market.

 OAG/BACK AVIATION                                                                                                                                                                                     1999 - 2008

Managing Director, Analytical Services

Commercialized government and industry data to support a $15 million data company, plus provided analytical consulting services based on the data. Created and delivered marketing proposals and final presentations to customers.

SIMAT, HELLIESEN & EICHNER                                                                                                                                                                 1990 - 1999

Director, Consulting Services

Established and developed customer contacts for consulting practice. Developed responses to requests for proposals from government and industry sources. Prepared economic analysis and delivered findings to customers.

AIRLINE ECONOMICS                                                                                                                                                                                     1987 - 1990

Chief Economist

Led economic analysis of industry trends and provided consulting services to government and industry customers.

REGIONAL AIRLINE ASSOCIATION                                                                                                                                                         1982 – 1987

Vice President – Government Relations, federal and state

Prime spokesperson for industry before legislature, industry trade shows, conferences, working groups and task forces. Organized annual convention and trade show, which hosted more than 3,000 delegates and 150 exhibits.

ALASKA AIR CARRIERS ASSOCIATION                                                                                                                                                 1980 – 1982

President – fully managed association and secured $500,000 state grant to research aircraft operational safety in Alaska

Prime spokesperson before U.S. Congressional hearings, Alaska State legislature, and local governments on need for improving aviation safety. Successfully secured grant from legislature to develop industry safety programs. Programs continue to be offered at Alaska University.

REGIONAL AIRLINE ASSOCIATION                                                                                                                                                         1978 – 1980

Director – Government Relations, federal and state

Grew association from $250,000 to $1.2 million budget based on tradeshow revenue and group insurance program revenue sharing.

U.S. DEPARTMENT OF TRANSPORTATION OFFICE OF THE SECRETARY                                                                           1975 – 1978

Economist – office of policy analysis

 EDUCATION

UNIVERSITY MARYLAND GLOBAL CAMPUS, College Park, Maryland                                                                                                  2013

Doctorate of Management, focus on airline operations

THE GEORGE WASHINGTON UNIVERSITY, College of Arts & Sciences, Washington, D.C.                                                          1978

Master of Arts, Economics concentration in econometrics
Bachelor of Arts, Economics / Political Science

 CERTIFICATIONS

PART 107 REMOTE PILOT IN COMMAND, Federal Aviation Administration                                                                                     2017

UAS ADVANCE PILOTING, Anne Arundel Community College                                                                                                                  2018

PRIVATE AIRMAN CERTIFICATE, Federal Aviation Administration                                                                                                       1982

CERTIFIED CURRICULUM EVALUATOR, Distance Learning Accreditation Commissions                                                          2019

 PEER REVIEW, PRESENTATIONS, BOOKS & SELECTED PUBLICATIONS

Peer review for Doctorate of Management program, University of Maryland Global Campus                                2014 - Present
Peer review for Transportation Research Board, National Academies                                                                                 2013 - Present


Episode 41: India’s BVLOS Initiative, Women & Drones, Interview with Dr. Tulinda Larsen | InterDrone Podcast - Interdrone                                                                                                                                                                                                          June 2020

Impact of COVID-19 on Utah's Advanced Materials and Manufacturing Industry: UAMMI Report on COVID-19 Outreach - UAMMI                                                                                                                                                                                                               May, 2020

Preparing Your Job Search Post COVID-19 - Women and Drones                                                                                          April, 2020

UAS Career Pilot Salaries - Women and Drones                                                                                                                             March, 2020

"Common Goals for Women and Drones and Women of NATE" Jan/Feb 2020 Tower Time p.64
Women and Drones panelist, Unmanned Arizona Summit,                                                                                                                                                  2019
Moderator, Technology Innovations in Ag, Interdrone,                                                                                                                                                         2019
How to Increase and Support Diversity in your UAS program, DJI Airworks,                                                                                                                     2019
Moderator - Emerging Technologies in Ag, Interdrone 2019,                                                                                                                                               2019
Master of Ceremonies, VentureCaptial.org 2nd Annual Investor Briefing: UAS and UAM Opportunities,                                                                  2019
Master of Ceremonies, Utah UAS Summit,                                                                                                                                                                               2019
"Flight Test Market for large Unmanned Aircraft Vehicles (UAV) and Urban Air Mobility (UAM)", White Paper                                                      2019
Panelist, AUVSI Webinar: Commercial UAM Flight Testing,                                                                                                                                                   2019
Panelist - Cowen 5rd Annual Future of the Consumer Conference, Unmanned Industry Discussion,                                                                          2019
100 Lessons for a Trustworthy Drone Business, Parcelli Publishing,                                                                                                                                    2018
100 Lessons for Drone Hobbyists, Parchilli Publishing,                                                                                                                                                           2018
Master of Ceremonies, Utah UAS Summit, September                                                                                                                                                          2018
Panelist - Cowen 4th Annual Future of the Consumer Conference, Unmanned Industry Discussion,                                                                          2018
"Commercial UAS Delivery Market Forecast", White Paper, Embry Riddle research series                                                                                           2017
Panelist - Cowen 3rd Annual Future of the Consumer Conference, Unmanned Industry Discussion,                                                                          2017
"Fundamental Economic Laws of UAVs: Adopt or Die," White Paper                                                                                                                                 2016
"Connected Aircraft: Improving Dispatch Reliability", White Paper released by Global Eagle Entertainment,                                                          2016
“Cross-Platform Aviation Analytics Using Big-Data Methods.” ICNS Conference                                                                                                              2013
"Business Aviation Users:  Shareholder Value Performance During and After the Great Recession (2007 - 2011).” White Paper released by NEXA, GAMA, and NBAA 2012
“Air Traffic Infrastructure Global Markets Forecast ATI for ANSPs and Operators”, White Paper released by NEXA,                                              2012
“Government Use of Aircraft: A Taxpayer Value Perspective.” White Paper released by NBAA and NASAO                                                             2012
“Right Tool for the Job: A Look at Aircraft Selection.”  Handbook of Airline Economics, Third Edition, Edgar Elgar                                                 2012
“NextGen Equipage Fund: Job Creation, Economic Benefit, and Tax Revenue Contributions.” White Paper released by NEXA                           2011
“Economic Benefit of Space-Based ADS-B.” White Paper released by NEXA and Iridium,                                                                                              2011
“Business Aviation: An Enterprise Value Perspective- Small and Medium Enterprises”, White Paper released by NBAA and NBAA released   2010
 “Business Aviation: An Enterprise Value Perspective - S&P 500 Companies”, White Paper released by NBAA and NBAA released                    2009
“Global Air Freight Forecast” Air Cargo World,                                                                                                                                                          2005 & 2008
Aircraft Maintenance Repair and Overhaul Forecast Published in McGraw-Hills’ Overhaul and Maintenance Magazine                          2001 - 2006
Handbook of Airline Economics, Second Edition, Regional Jets: The Next Generation, McGraw Hill 2002 ISBN 007-982394-7                             2002
Transportation Research Board Circular, Future of Aviation Activities 12th International Workshop - Regional Airlines National Academies  2001
“Outlook for Turboprop Aircraft”, White Paper released by The George Washington University,                                                                               2002
“World Fleet Forecast 20-120 Seat Commercial Aircraft”, McGraw Hill 2000 ISBN 007-9823887-4                                                                             2000
“North America Fleet Forecast 20-120 Seat Commercial Aircraft”, McGraw Hill 2000 ISBN 007-9823890-4                                                             2000
“Europe Fleet Forecast 20-120 Seat Commercial Aircraft”, McGraw Hill 2000 ISBN 007-9823899-0                                                                           2000
“Asia Pacific Fleet Forecast 20-120 Seat Commercial Aircraft”, McGraw Hill 2000,ISBN 007-982388-02                                                                    2000
Transportation Research Board Circular, Future of Aviation Activities 11th International Workshop, Regional Airlines, National Academies 2001
Transportation Research Board Circular, Future of Aviation Activities 10th International Workshop, Regional Airlines, National Academies 2000

 

RECOGNITIONS

Association for Unmanned Vehicles Systems International (AUVSI) Volunteer Award                                                                                                   2019
2018 May/June Issue of Women for Aviation International profiled Dr. Larsen                                                                                                               2018
AUVSI Chairman, Agriculture and Environment Working Group for the Trusted Operator Program (TOP)                                                                2018
Named Leader in Unmanned Aircraft Industry by Women and Drones Awesome Program                                                                                          2018
Named to National Academies, Transportation Research Board, Blue Ribbon Panel on Essential Air Service program                                          2008
Outstanding Transportation Professional Profile, Transportation Research Board, March TR NEWS                                                                          2007
Designated expert in Regional Airline Industry before the National Labor Relations Board                                                                                          1993
Aviation Week and Space Technology, Outstanding Aviation Professional                                                                                                                        1986
FAA Alaskan Region Special Commendation by the FAA Regional Director for outstanding contributions to Alaskan Aviation Safety                1981
FAA certificate of appreciation for contributions to a better understanding of Hazardous Materials                                                                         1981

 

SELECTED HONORARY POSITIONS / ORGANIZATIONS

Utah Valley University School of Aviation Sciences, Advisory Board                                                                                                                   2019- Present
Salt Lake City Chamber of Commerce, Member                                                                                                                                                     2018 - Present
Tooele Chamber of Commerce, Member                                                                                                                                                                 2018 - Present
International Aviation Club, Member                                                                                                                                                                        2006 - Present
2010 - Elected Board of Directors, 2011/2013 - Chairman, Membership, Board of Directors, 2015/2016 - President, 2017/2018 - Treasurer

Women and Drones, Member                                                                                                                                                                  2017 - Present

2019 - Advisor Membership and Employment Board

Academy of Model Aeronautics - Member                                                                                                                                         2017 - Present
Association for Unmanned Vehicles Systems International (AUVSI)                                                                                   2016 - Present

2018 - Chairman, Agriculture and Environmental Working Group for Trusted Operator Program

Royal Aeronautics Society, Member                                                                                                                                                      2005 - Present

2015 - 2016 - Member Board of Governors

​Aero Club of Washington, Member                                                                                                                                                       1980 - Present

2003 - Trustee, 2002 - Immediate Past President, 2001 - President, 2000 - Vice President, 1999 - Treasurer, 1998 - Membership Chairman, 1997 - Sponsorship Chairman

​National Academies, Transportation Research Board                                                                                                                       1995 - 2012

2012 - Peer reviewer for Transportation Research Record submissions, 2007- Present Member, Committee on Light Aviation and Regional Aviation Subcommittee, 1995-2007 Chairman Regional Aviation Subcommittee

International Aviation Woman’s Association, Member                                                                                                               2004 - Present
Women in Aviation International, Member                                                                                                                                      2009 - Present
National Ski Area Association, Member                                                                                                                                               2017 -2019
International Trade Data User, Member & Board of Directors                                                                                                    2005 - 2006
​Air Transportation Research International Forum, Member                                                                                                        1998 -2006

2005 - Annual Meeting Program Chair

​Community Air Service Coalition, President                                                                                                                                         2003 - 2006
​Wings Club, Member & Membership Committee                                                                                                                                   1995-1999
 
ADDITIONAL

Avid skier and boater
References available on request